Tools to implement the Colorbox method — a novel non-verbal survey technique for eliciting sensitive behaviours in interviewer-led face-to-face surveys, developed by Aurélia Lépine, Wally Toh, and Carole Treibich.
The Colorbox method addresses enumerator-driven sensitivity bias by replacing direct verbal responses with colour-coded PIN coupons. Respondents select a coupon whose colour corresponds to their answer, tear off and hand over only the PIN portion, and leave with all materials — keeping their response confidential from the interviewer while allowing researchers to decrypt individual-level answers using a secure key.
The method supports both binary outcomes (2 colours, 6-digit PIN) and categorical/ordinal outcomes (4 colours, 7-digit PIN), and has been validated in two field applications: child labour measurement among cocoa farmers in Côte d'Ivoire, and risky sexual behaviour among female sex workers in Senegal.
Lépine, A., Toh, W. & Treibich, C. — Colorbox: a novel method for eliciting sensitive behaviours in interview-led face-to-face surveys. World Bank Economic Review.