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Communication for health in Africa: experiences and challenges

Domain:

healthcare
Creator:
Ser
Publisher:
Oxb
Host:
This paper analyzes communication for health in Africa through some fields experiences. These education compaigns show that the communication approaches are little participative. They don’t take into account the socio–cultural reality of local communities and then face various methodological problems. Yet, if well conducted, health oriented communication can help to reduce the impact of recurrent health problems in Africa. El presente artículo analiza la comunicación para la salud en África a través de algunas experiencias llevadas a cabo sobre el terreno. De estas campañas de educación se deduce que los enfoques de la comunicación son poco participativos. No integran la vivencia sociocultural de las poblaciones locales y se topan con una serie de dificultades de orden metodológico. Sin embargo la comunicación para la salud, bien enfocada, puede lograr reducir el impacto de los problemas de salud recurrentes en el continente.

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