Expanding the market potential of amaranth products in Uganda by promoting their use in schools

Domain:

agricultureeducation

Creator:

NakAenAloBab

Editor:

HumHum

Publisher:

Hum

Host:

The study develops a concept to effectively promote the utilisation of Grain Amaranth Products among institutional consumers in Uganda, with a specific focus on schools. It seeks to address knowledge gaps, improve awareness, and clarify preferences among school stakeholders. The goal was to develop a concept promoting effective GAP utilisation in schools. The research topics covered nutritional profiles, attitudes, awareness, purchase intentions, and concept enhancement. The methodology involved a qualitative case study in Wakiso district, employing in-depth interviews, focus group discussions and sensory evaluations with key informants, school participants, administrators, cooks, and policy makers.

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(CC BY 4.0) Attribution 4.0 International Creative Commons Attribution 4.0 International https://creativecommons.org/licenses/by/4.0/legalcode

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