Factorial and regression analyses of relationship marketing antecedents and customer loyalty: the Ethiopian telecommunications perspective

Record type:

paper

Creator:

Rak

Publisher:

Ind

Host:

Visit

Languages

Similar

Effect of Relationship Marketing on Customer Retention in the Telecommunications IndustryExperience Marketing and Customer Retention in the Nigerian Telecommunications IndustryRelationship Marketing and Customer AdvocacyAntecedents of customer loyalty in mobile telecommunication companies in CameroonRetail loyalty programmes : relationship quality and customer loyalty between the card-holder and the retailer in South AfricaGREEN MARKETING PRACTICES AND CUSTOMER LOYALTY OF THE HOSPITALITY SECTOR IN YENAGOA, BAYELSA STATE

Effect of Relationship Marketing on Customer Retention in the Telecommunications Industry

This study centered on the effect of relationship marketing on customer retention in the telecommuni

Experience Marketing and Customer Retention in the Nigerian Telecommunications Industry

The Nigerian Telecommunications Industry is classified as the fastest-growing and most competitive T

Relationship Marketing and Customer Advocacy

Customer advocacy have compelling evidence in the business sector that may influence prospective cus

Antecedents of customer loyalty in mobile telecommunication companies in Cameroon

The mobile telecommunication (telecom) sector has become the basic source of information nowadays, e

Retail loyalty programmes : relationship quality and customer loyalty between the card-holder and the retailer in South Africa

Loyalty programmes have become a popular marketing tool in marketplaces that are highly competitive

GREEN MARKETING PRACTICES AND CUSTOMER LOYALTY OF THE HOSPITALITY SECTOR IN YENAGOA, BAYELSA STATE

The study investigated the relationship between green marketing practices and customer loyalty in th