# Nigeria Agricultural Exports Analysis
## Project Overview
This project analyzes Nigeria's agricultural export data to uncover key drivers of export value, profitability, and port-level efficiency across products, companies, and destination markets. The analysis goes beyond revenue to identify where profit is truly generated and what strategies drive sustainable export performance.
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## Data Source & Tools
- **Dataset:** Nigeria Agricultural Export Dataset
- **Tools:** Microsoft Power BI, DAX, Power Query, Star Schema Modeling
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## Data Preparation
- Standardized product, company, country, and port fields
- Built a star schema model with DAX measures for Export Value, Profit, Profit Margin, and YoY Growth
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## Key Findings
**Overall Performance**
- $16bn export value — up 34.5% from last year
- $3bn profit at a 20.2% margin (slight -0.3% YoY dip)
- 537K units sold across 8 product categories
**Products**
- Cocoa leads in export value ($2.4bn) but carries the lowest margin (18.9%)
- Cassava and Sesame deliver the strongest margins (21.8% and 21.0%)
- High revenue ≠ high profitability
**Markets**
- Top destinations: Italy ($2.0bn), Denmark & France ($1.8bn each)
- Export demand is heavily concentrated in Western Europe
**Ports**
- Lagos handles 59.68% of all export value — a critical concentration risk
- Warri, Port Harcourt, and Calabar each handle roughly 13% of the remainder
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## Recommendations
- Prioritize high-margin products (Cassava, Sesame, Ginger) for growth
- Diversify destination markets beyond Western Europe
- Build port capacity at Warri and Port Harcourt to reduce Lagos dependency
- Track profit per product, not just units sold