This paper examines the effect of
globalization and modernity on Awka personal
names from anthropolinguistic perspective. Ten
names were given in-depth analysis based on
primitivism theory by Lovejoy and Boas (1935).
The study indicates that most Awka names tell
stories about the people. Through names, it is
possible to understand the Awka man‟s simple
way of life. Finally, it is discovered that
globalization has destroyed most of the
indigenous names making the people to embrace
English names or names that do not reflect their
culture and tradition because the people believe
that such names will help them to keep abreast
with the modern times.