Performance improvement of the software development project using the Value Management approach

Improving performance and delivering value for customers have become a central theme in business. The software industry has become an increasingly important sector for the economy growth in Tunisia. This study aims to show how using Value Management in the Tunisian software industry for project analysis gives new insight about true project value and performance. This new approach is considered as an appropriate tool for guiding the process of making decisions. It offers tools in order to analyze the service value from the customer and organization perspectives. The results showed that the VM allows to have better performance in the software development project by linking customer satisfaction and cost analysis. The present case shows to service managers how they can benchmark project function to reduce their costs and improve resource allocation taking into consideration what customers consider important during their overall service experience. It can identify best professional practices, orient decisions to improve service value