STRATEGY TO ACTIVATE UNIVERSITY E-LEARNING IN LIGHT OF TRENDS IN CONTEMPORARY UNIVERSITIES

The study analyzes e-learning environments at Amran University in the context of trends in contemporary universities. Using a descriptive analytical approach and a questionnaire as the study tool, it was applied to 28 university experts. The key findings are as follows: there is a 63% gap in the e-learning environment at Amran University, with 8 elements of strength and opportunities identified and 12 elements of weakness and threats, with an arithmetic average greater than 2.5. Notable elements include the existence of a computer center at the university (S11), a decrease in incentives and allowances for employees (W12), a trend towards developing a legislative and legal framework supporting e-learning (O9), and the interruption of salaries for university employees (T6). Based on these results, the study proposes a strategy to enhance e-learning at the university, focusing on four strategic issues: integrating information and communication technology into education, professional development of faculty members, fostering a culture of e-learning and leadership, and providing the technical infrastructure for the university.