Studying the digital effect of information and communication technology (ICT)
in all facets is necessary due to its quick development and incorporation
into many economic sectors. The tourism industry is the subject of this
study, which particularly looks at the function of travel agencies in light
of these digital changes, which might allow them to provide creative
services that are carried out fast and effectively. According to worldwide
technical improvements, this might improve their market position,
profitability, and-above all-customer happiness. The research uses the
Algerian province of Boumerdes as an example and focuses on the travel and
tourist industry there, including the major branches around the country.
Through a field study of technical infrastructure factors, the aim is to
investigate their technology infrastructure and its effects on the
operations of tourist agencies and determine if it can aid in the growth of
tourism in the area. The major research topic was addressed, and the
presented hypotheses were tested using descriptive techniques and
statistical analysis tools. The Cronbach's alpha coefficient was employed,
along with the arithmetic mean and standard deviation calculation.
Hypotheses were tested using linear correlation. The results of the field
study were subjected to a SWOT analysis.