ENTREPRENEURIAL INTENTIONS IN SOUTH-SOUTH NIGERIA: MOTIVATORS AND INFLUENCING FACTORS

Entrepreneurship intention has attracted significant attention across multiple scientific disciplines. This study examined the dynamics of entrepreneurship intention in the South-South zone of Nigeria, focusing on four key factors: credibility, energizing, perceived feasibility, and perceived desirability. A survey research design was employed, with primary data collected via questionnaires administered to potential and existing entrepreneurs in the region. Data analysis included descriptive statistics (mean, median, standard deviation, minimum and maximum values, skewness, and kurtosis) and inferential techniques (factor and principal component analysis). Findings revealed that propensity to act and perceived desirability are the primary drivers of entrepreneurship intention, whereas energizing and perceived feasibility exert comparatively less influence. Based on these results, the study recommends that government and entrepreneurial agencies develop robust frameworks to support the growth of new ventures, thereby enhancing entrepreneurs’ propensity to act and the attractiveness of entrepreneurship. Such initiatives are likely to improve venture creation feasibility, stimulate economic activity, and contribute to wealth generation.