From its inception, sustainable finance (SF) has accommodated a
variety of practices that reflect the doctrinal interpretations and ethos of
different groups. It was originally driven by efforts to replicate religious tenets
in banking and business conduct developed in the 16th century. Starting in
1980, state and institutional involvement in articulating the principles and
dimensions of business sustainability, codifying corporate social responsibility
(CSR) requirements, and nurturing sustainability-oriented alliances have
helped foster the emergence and deployment of universal SF models. This
paper explains how the expansion of the globalized, uniform SF market rooted
in the dominant Western perspective has negated the ontological views of
sustainability in other places that conceive responsibility differently, enabling
powerful global corporates to promote SF models that are not relevant in
developing societies. The paper recommends adopting a more pragmatic SF
approach that recognises the pluriverse of the essence of sustainability across
cultures and accommodates diverse meanings of responsibility. Accordingly,
it recommends that Africa and other emerging societies develop and/or adapt
balanced SF models that align with their cultural sense of responsibility and that
could promote the optimal use of their resource endowments to support their
developmental aspirations Journal of Contemporary Issues in African Trade and Trade Finance, 9(1), 64-87