CarrintonAyuk/Rinton-Cars-Expansion-Strategy-AI-Powered-Business-Case

AI-powered market research and financial analysis for a South African dealership expansion — comparing Cape Town vs. Pretoria using weighted decision modeling and ROI analysis. Rinton Cars — South African Expansion Strategy A complete business case built to evaluate the optimal launch location for a new Rinton Cars dealership branch: Cape Town vs. Pretoria. What this project covers: South African automotive market analysis (2026 sales data, financing trends, competitive landscape) Location comparison across population, buying power, rental costs, and demographics A weighted decision matrix scoring both cities across key business criteria Full ROI and payback period analysis, with formulas and calculations shown step by step SWOT analysis, staffing plan, and financial projections Result: Pretoria was identified as the recommended location, driven by a stronger ROI (32.5% vs. 26.9%), faster payback period (~3.08 vs. ~3.71 years), and lower startup capital requirement. Built using: Perplexity (research), Krea.AI (visuals), Manus AI (analysis), Gamma.app (presentation), Lovable (website) 🌐 Live website: lovable.dev