EvolvewithTee/Marketing-Campaign-Effectiveness-Analysis

This project focuses on evaluating marketing campaign effectiveness for Unilever Nigeria using predictive analytics. The goal is to identify key drivers of campaign success and optimize Return on Marketing Investment (ROMI). # Marketing-Campaign-Effectiveness-Analysis This project focuses on evaluating marketing campaign effectiveness for Unilever Nigeria using predictive analytics. The goal is to identify key drivers of campaign success and optimize Return on Marketing Investment (ROMI).