# 🇲🇦 Morocco Supply Chain Intelligence Platform
> Engineered a supply chain optimization platform for Morocco's FMCG sector — identifying cost reduction vs heuristic allocation, with causal validation of warehouse expansion impact.
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## đź“‹ Table of Contents
- Business Problem
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## 🏠Business Problem
A fictional Label'Vie-style FMCG distributor operating across Morocco faces a critical logistics challenge:
- **8 warehouses** across major Moroccan cities
- **20 retail stores** spread nationwide
- **Current approach:** manual allocation based on gut feeling and simple rules
- **Current cost:** 38M MAD per year in transport + holding costs
- **Core question:** which warehouse should supply which store, how much, and when — to minimize total cost while respecting capacity and delivery constraints?
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