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How Kenya’s new movie platform is tackling piracy – and putting African content first.

Domaine:

digital infrastructure

Type de record:

software
Créateur:
[Wo
Éditeur:
[Wo
Hôte:avatar
Piracy is prevalent in Kenya, robbing content owners of valuable revenue. Now a new digital movie distribution platform is fighting back. Meaning “of us and for us” in Kiswahili, Yakwetu aims to support creators by interrupting the piracy value chain at its source: Kenya’s “movie shops”, where customers pay to have popular yet pirated content copied directly to their flash drives.

Languages

SwahiliSwahili, CoastalSwahili, Congo

Tags

CopyrightIntellectual PropertyPiracyFilm IndustryAfricaLicencingTechnology

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