Maramoja Transport Scaling Case Study: Navigating Growth & Transformation in the African Transport Sector

This case study explores the scaling journey of Maramoja, a Kenyan transport and logistics firm, with a focus on the key organisational strategies driving its growth. It highlights the company’s adaptive approach to navigating challenges in the African transport sector, offering insights into the operational and leadership factors that have helped fuel its expansion. This is the first scaling case study report in a series produced by GrowthAfrica and Systemic Innovation under a FCDO-funded Research and Innovation Systems for Africa (RISA) Fund project to formalise and implement data strategies to support growth impact ventures and innovation ecosystem enablers in Kenya, Ethiopia, and Rwanda. This report is informed by the ScaleUp Scan, a diagnostics tool provided by our partners, ScaleUp Nation, a global scaling authority, which is on a mission to significantly increase the number of impact-oriented scale-ups, driving a meaningful change in the world.